Archive for the 'Internet Marketing' Category

300px-1_1_12.svg_

Content Marketing: A Warning and What To Do Next

Being involved in the internet marketing community for over a decade, I’ve always been on the cutting edge of new ways of doing business online, including creating content marketing strategies for my clients. In that time I’ve also witnessed major corporations jumping online trying different tactics to boost their profits. Some, like Amazon, embraced it early on while others, think of
Read more…

new twitter spam

New Twitter Spam

This is an example of the “New Twitter Spam” that is going around. Things like this don’t really surprise me anymore because hijacking someone comments is nothing new and this would be a variation of that for sure. This twitter account posts the old style RT every 10-20 minutes however, the accounts mentioned or inferred as the owner, never actually sent
Read more…

occupy-sarasota

Occupy Sarasota – Techies Take Over GWiz

  Today at BarCamp Sarasota we decided to Occupy Sarasota – Techies Take Over Gwiz with a little demonstration on using SEO effectively

instant personalization example

Are Facebook’s users for sale?

Everyone is aware of paid endorsements in the real world. Athlete’s and movie stars do it all the time. The exchange their fame and notoriety for dollars to showcase a product and get paid to do it. You may have even heard of what’s called an implied endorsement simply because they are using the product for what ever the reason. The company
Read more…

layered-linking-strategy-2

Why Backlink Building Is Not Working For Some Websites?

The short version of this is that their website sucks ,but let’s take a closer look at some of the common problems in building backlinks. Quality Content The entire purpose of a link is to reference something of quality and relevance (I’ll get to that in a second) and somehow that gets looked over by people with they build a website and
Read more…

The Easy, Non-Technical Approach to SEO Marketing

So you want to be found on the search engines? I can hear all the excuses now running through your head… I don’t understand SEO. I’m not a tech geek. I don’t write code. I can barely turn on my computer. My website sucks! and on and on and on… The big reasons most website owners don’t do SEO very
Read more…

Social Media Study spotlights Fortune 100 companies

This is an excerpt from the Burson-Marsteller blog Following in the footsteps of consumers, large international companies are now becoming active participants in social media. A recent Burson-Marsteller study found that 79 percent of the largest 100 companies in the Fortune Global 500 index are using at least one of the most popular social media platforms: Twitter, Facebook, YouTube or corporate
Read more…

New UFC Champion Mical Johnson?

Everyone remembers the commercial Google aired on the Superbowl. Well to continue the success of that campaign Google released a fun new tool called Search Story Tool.  Not only is this a great piece of marketing but also teaches us a few things along the way. Let’s break it down to see why this is such a great viral marketing campaign. They kept
Read more…

Aweber’s New Feature or Smart Marketing?

I was reading on the Aweber blog today that they just released a new feature for their autoresponder service. It has to do with the broadcast archive that’s available. I haven’t really used this feature very much mainly because it looked terrible and unless I put a link back to my site in the email it doesn’t link back to
Read more…

Fortune 500 company or Online Scammer?

I normally don’t make post about online scams or questionable internet marketing tactics but this one is happening on such a large scale that I felt the need to pass it on. Last week the US Senate Committee on Commerce, Science and Transportation release a really disturbing investigation about some of the aggressive sales tactics that a surprisingly large number of Fortune
Read more…